Best Practice: Hotel Sourcing Strategy Study

We’re moving into the hotel sourcing season, so take a moment and think about your favorite little black dress or your best power suit.  What makes it your favorite? And how the heck does this relate to hotel sourcing?

Great clothes project the image you want.  They send signals.  They help define your image.  And if you’ve chosen carefully, they help achieve your goals. But they’ll only do that if your clothes fit like a glove.  See where this is going? Continue reading