When To Greenlight an Open Booking

Managed Travel 2.0's Booking Paths ver. A

(click for a larger view)

When does it make sense for travelers to book outside the corporate channel?  Whenever you can get through each of these three gates:

1) Will the open booking data be acquired quickly by the corporate traveler security system?  This is a show-stopper for a lot of sites.

Some solutions are to use a tool like ProcureApp, or getting travelers to forward their bookings to an itinerary management tool, like TripIt.  Soon, we’ll see data capture solutions from Concur and GDSX, among others.  If getting the data is not a problem, then onward…

2) Will the  consumer site provide cost-competitive prices? Continue reading

Top 5 Posts – Last 40 Days

Here are the five most popular posts on this blog from the last 40 days:

  1. Trippy – Tomorrow’s Biz Trip Planning Tool? (Trippy is a mash-up of Google Wave, Google Maps and Lonely Planet content)
  2. Travel 101 (a 4-minute video introduction to the travel category, and four posts covering Travel Data 101)
  3. Travel Procurement’s Fighting Words (started by a slam against using procurement principles in the travel category)
  4. Future Innovations in Airline Distribution – Condensed (a summary of problems and  innovations needed in the airline distribution channel)
  5. Why Travel Disses Procurement (explains the friction found between travel and procurement staffs and what to do about it)

I’m surprised that two of these posts don’t relate directly to travel procurement (“Trippy…” and “Future Innovations…”).  You’re saying it’s OK to cast a wider net in terms of topics.  Cool.  I’ll continue to bring in this type of content from time to time.  What else would you like to see here?

“Future Innovations in Airline Distribution” Condensed

Here are the highlights from my recent presentation at CASMA titled  “Future Innovations in Airline Distribution”.   The original deck has about 50 slides, but because it was designed for a live 60-minute speech, it’s hard to get the meaning of many of the slides (nearly all pictures) by themselves.  So here’s the 3-minute version:

Channels have limits.

Channels Have LimitsDistribution channels are essential to commerce, but they have limits.  The Panama Canal has to build wider locks to accommodate the newest and largest cargo ships.  This is a metaphor for the GDS distribution channel, as it cannot handle the “wider” content that airlines want to distribute today.

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The Future of Airline Distribution

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Update: Here’s a more current post that gives you the 3-minute condensed version of this presentation, including the most popular slides.

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Here’s what I presented today at the CASMA conference: Continue reading

Predicting Innovation at CASMA

On October 28th in Las Vegas, I’ll present my views on the seven most important  innovations to date in airline distribution, and then will make predictions about three future innovations.  Here are some of the past innovations that are in my top 20 list, in no special order:

  • Revenue management
  • Going from proprietary CRSs to multi-supplier GDSs
  • Code sharing Continue reading