Tag Archives: Travel ROI

Webinar: Building the Case for Better Travel

Wow.  This article that challenges the importance of savings is one of the most popular ones I’ve ever written. Still, the question is can you really afford to focus on the benefits of travel, rather than on the cost? The … Continue reading

Posted in Travel Management, Travel Policy, Trip Friction | Tagged , , | 2 Comments

Making the Business Case for Better Travel

The most common question I get after speaking about the benefits of reducing traveler friction is “OK, we get the idea, but how are we supposed to sell this to senior management?” Here’s the answer: The whole idea is to balance … Continue reading

Posted in Metrics and KPIs, Travel Management, Travel Policy, Traveler Friction, Trip Friction | Tagged , , | 3 Comments

A Brighter Way to Measure Travel’s Impact

For the amount of money firms spend on travel, surely they’d like to know the impact. There is an incredibly practical – and pretty easy –  way to answer this question. Forget about ROI – it’s too theoretical.  Skip Big … Continue reading

Posted in Metrics and KPIs, Sustainable Travel, Travel Management, Travel Policy, Traveler Friction | Tagged , , , | 8 Comments

Top Reads from 1st Quarter 2010

Last quarter’s most popular topics covered travel ROI, savings, metrics and reverse auctions: ROI on Travel and Meetings – Why Bother? – challenges the feasibility of placing ROI metrics on trips; says there is a “good enough” alternative.  It’s called … Continue reading

Posted in Most Popular Posts, Travel Management | Tagged , , , , , | Leave a comment

The Real Question Behind Travel ROI

Charles Petruccelli, President of Global Travel Services at American Express, sees great value in helping companies find their industry-optimized level of travel spend. Where American Express leads, the travel industry often follows.  So the quest for finding travel ROI isn’t … Continue reading

Posted in Innovation, Metrics and KPIs, Travel Management | Tagged | 5 Comments

ROI on Travel and Meetings – Why Bother?

Have you noticed a surge of interest in measuring ROI on travel and meeting (T&M) spend?  I’ll get right to the point.  Trying to measure the return on travel or meeting spend is not worth the effort. It’s like taking … Continue reading

Posted in Metrics and KPIs, Travel Management | Tagged , , , | 15 Comments